Plan Your Case Using Survey Data Pilot surveys can help to inform your case strategy. The objective of pilot surveys is to provide input on stimuli selection, universe selection, and format determination. Pilot surveys are…

What is the Lanham Act? Get the Facts Download the Lanham Act Click Here Lanham Act Sec. 10. Assignment [15 U.S.C. ß 1060] (a) A registered mark or a mark for which an application to…

Each of the 13 federal courts of appeal have their own test for evaluating whether a likelihood of confusion exists between two trademarks. Although the tests are not identical, most of them are substantially similar and use many of the same factors. And the factors are non-exclusive.

How to analyze similarities between two trademarks Sound If two trademarks sound the same, they may be considered similar. However, there is no proper or correct way to pronounce a trademark. The logic behind this general…

Leverage Your Expert Witnesses Experts can help throughout your entire case   Your expert witness can help in many ways, provided they have the right expertise and experience. Ms. Harper is routinely counted on by…