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Expert Witness

Likelihood of Confusion Consumer Survey Expert

Likelihood of Confusion

Consumer Survey Expert Witness

Rhonda Harper Expert WitnessWhether you need a testifying survey expert witness or a consulting expert in connection with a Lanham Act case, contact Ms. Harper. Courtroom qualified, she has been retained by 100+ law firms.

Rhonda has the real world experience that juries trust. An expert with 30+ years of experience, she connects the abstract to the case at hand. 

Ms. Harper is routinely retained to formulate expert surveys, conduct rebuttal critiques, or construct rebuttal surveys to show the potential difference in results with properly designed and executed surveys. She has extensive experience and a deep understanding of Lanham Act based survey design, sampling, question construction, data analysis, and methodological pitfalls that introduce bias or systematic error.

Retained by 100+ law firms since 2005, Ms. Harper is courtroom proven. She has been engaged to provide 65+ surveys, 80+ reports, 30+ rebuttals, 45+ depositions, and serve in 20+ trials. She has provided services to both Plaintiffs (60%) and Defendants (40%) across trademark and trade dress, packaging, merchandising, defamation, licensing, breach of contract, advertising, and commercial reasonableness. She has provided services in virtually every Circuit as well as JAMS and TTAB.

Her 30+ year career includes serving as a Fortune 100 Chief Marketing Officer. Having authored two books, she is a former Adjunct MBA Marketing Professor.

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